Dustin Sugar-Moore is the Director of Marketing at I.M.P., the independent concert promotion and production company that operates venues ranging from the legendary 9:30 Club in Washington D.C. all the way up to the 20,000-capacity Merriweather Post Pavilion in Columbia, Maryland.
We cover a lot of ground in this interview, from how Dustin manages a mailing list of around one million people to the marketing strategy behind launching I.M.P.’s latest venue, The Atlantis, in Washington D.C. in May 2023.
Listen on Spotify and Apple Podcasts. Watch on YouTube.