Audience Republic’s CRM enables you to discover and understand your audience at a deeper level. With seamless integrations to all major ticketing and streaming platforms, users have a constant flow of real-time data feeding in and expanding their database.
Your fans are more than a metric, segment or list of names. Audience Republic enables you to get a 360 degree view of individual fans by surfacing demographics, buying habits, marketing activity, purchase intent and much more.
Audience Republic’s deep audience segmentation capabilities enable you to filter and group your audience based on the information stored in their fan profiles, such as past events, streaming history, marketing activity and much more.
Audience Republic’s CRM empowers marketers to not only discover the fans most likely to purchase tickets to their events, but also provides the tools to target and engage them through email, SMS, paid advertising and automation.
Multiply your presale registrations by incentivising fans to register early and refer their friends.
Strengthen your database by getting fans to register for tickets to sell-out events before they even go on sale.
Incentivise fans to enter your competition and reward them based on their engagement.
Incentivise fans to join your wait list and allocate tickets based on their engagement.
Unlike other platforms, Audience Republic is designed to support live events. This means every feature, filter, tag, segment, automation and integration has been specifically developed to benefit you and your fans.
Every feature, filter, tag, segment and integration has been specifically developed for the use of live events.
With complete ownership over your audience data, there’s less reliance on selling tickets via social media.
Our support team only works with events and is committed 100% to solving event specific problems. There’s nothing they haven’t seen.
A CRM platform refers to a system that centralizes customer data in a single, digital platform. This includes contact information, interactions, purchase history, preferences, and any other relevant data to a customer or potential customer.
Audience Republic's Audience CRM works in exactly the same way, but the data it captures, stores and processes is specific to the events industry. Ultimately, this helps event organizers understand their audience on a deeper level, providing an unparalleled overview of their fans and actionable insights around how they can sell more tickets to their events.
The data is consolidated inside the Audience CRM and creates individual fan profiles which detail information such as previous and upcoming event attendance, ticket purchase history, pre-sale registrations, competition entries, ticket waitlists, music and podcast streaming history, marketing interactions, and much more.
This data can then be filtered to find groups of fans (or segments) which share similar attributes or ticket purchase intent. These segments can then be marketed to with targeted messaging and offers through Audience Republic's range of marketing tools.
A CRM will typically pull data from a range of different sources, integrations and data capture tools. These include manual data entry, web forms and landing pages, marketing tools, customer surveys, purchase transactions, and more.
With a CRM that is designed for events, like Audience Republic, data is collected and managed in a similar way. At its core, Audience Republic is designed to play nicely with a range of third-party platforms such as ticketing providers to capture, sync and import data. Along with ticketing providers, Audience Republic can also import data from advertising platforms, previous email marketing, and CRM platforms. In most cases, users simply have to turn on a sync button in the platform and data will immediately start flowing. Once data is flowing in, Audience Republic helps clean and organize your data, creating and updating fan profiles in real time.
Audience Republic also offers a range of gamified data capture tools such as pre-sale, waitlist, competition and ballot campaigns. These tools have been known to rapidly boost audiences and capture fans with strong ticket-purchase intent. Customers like Hardware have reported audience growth from 0 to 100,000 contacts in just six months of using a campaign.
Once data is stored inside the CRM, it can be filtered and segmented. From here, Audience Republic also enables your data to flow the other way. This means any segments and lists users create can be automatically synced to advertising channels like Facebook and Instagram.
Audience Republic is designed to meet and exceed modern privacy standards across the globe. Any data that you import into Audience Republic remains yours to own. It does not get shared with anyone else or used in any other way.
Having a CRM that's been purpose built for events, like Audience Republic, enables organizers and promoters to streamline their marketing operations, enhance fan engagement and optimize ticket sales.
Audience Republic helps events by:
Whether you want to sell more tickets or find new ways to engage loyal fans, we have all the tools you need.
