Audience Republic Tours
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See Audience Republic in Action

Step into the backstage of Audience Republic. A space built for you to explore the product at your own pace, on your own terms. In this library, you'll find interactive tours that walk you through real examples of how organizations use Audience Republic every day. From growing audiences to powering campaigns and turning event data into action, each tour gives you a clear look at what's possible.

Product Tour Library

Audience Republic Tours

Pick a workflow. Watch how it comes to life.

Get a feel for how Audience Republic can simplify your marketing, strengthen your insights, and help you sell more tickets.

Blogs Case Studies
Audience Republic Tour

Audience Republic Tour

A general walkthrough of Audience Republic: build an email, reporting and attribution for emails, automated campaigns, presale campaigns, and campaign reporting.

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AM3 Showcase

AM3 Showcase

Running through updates of Data Capture, Audience and Events.

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How Ticketing Platform Data Powers Audience Republic

How Ticketing Platform Data Powers Audience Republic

How the integrated ticketing platforms operate within Audience Republic.

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How to Run a High-Converting Presale Campaign

How to Run a High-Converting Presale Campaign

Run through how to build a presale campaign.

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Gamified Data Collection Campaign

Gamified Data Collection Campaign

Run through how to build a gamified campaign.

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Sending An Event Email

Sending An Event Email

How easy it is to send an ad-hoc email or SMS to your event attendees.

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From Manual Campaigns to Automated Revenue

From Manual Campaigns to Automated Revenue

Stop running campaigns manually. In a time when teams are smaller and budgets are tighter, automation helps you do more with less.

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Build NY Ticket Buyers Segment

Build NY Ticket Buyers Segment

We will build a local segment of ticket buyers from this year and invite them.

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Turn New Contacts Into Repeat Attendees

Turn New Contacts Into Repeat Attendees

Attract new ticket buyers and keep them returning with gamification, automation, and insights.

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Pre-Show Email

Pre-Show Email

See just how easy it is to send a pre-event email with Audience Republic.

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Turning Marketing Into Measurable Ticket Revenue

Turning Marketing Into Measurable Ticket Revenue

See how connected marketing and ticketing data help you understand what's working and turn campaigns into measurable ticket revenue.

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From Gut Feel to Measurable Ticket Sales: How Attribution Changes Live Events Marketing

Ticket sales attribution doesn't just give you better reporting. It changes how you think about marketing, and stops you leaving money on the table.

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Why Attribution Matters More for Ticket Sales Than E-Commerce

In e-commerce, tying marketing campaigns to revenue is table stakes. Almost every online store can tell you how much each email or SMS generated in sales.

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Your Email Got a 4% Click Rate. How Many Tickets Did It Actually Sell?

You send an email promoting your upcoming show. 1,200 people open it. 180 click through. Your email platform shows a 4% click rate — that's good, right?

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Spray & Pray to Sell Out: What Changes When You Have Ticket Sales Attribution

Your email platform can see opens and clicks. Your ticketing system can see purchases. Neither talks to the other, so you optimize for what you can measure.

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Mailchimp Can Send Emails. It Can't Sell Out Your Shows

Audience Republic vs Mailchimp for event marketing. Mailchimp was built for e-commerce — live events need a CRM built for selling tickets, not t-shirts.

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Your CRM Wasn't Built for Live Events. It Shows

Most live events run their marketing on tools built for someone else's business. Mailchimp was built for online stores. Klaviyo was built for Shopify.

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Constant Contact Can Fill Your Inbox. It Can't Fill Your Venue.

Mailchimp, Klaviyo, HubSpot, Salesforce, Braze — all compared honestly, and why none of them can tell you how many tickets your campaigns actually sold.

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Audience Republic Alternatives: None Built for Live Events

Mailchimp, Klaviyo, HubSpot, Salesforce, Braze — all compared honestly, and why none of them can tell you how many tickets your campaigns actually sold.

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Klaviyo Was Built for Ecommerce. Not to Sell Out Shows.

Audience Republic vs Klaviyo for event marketing. Klaviyo was built for ecommerce — here's why live events need a purpose-built CRM.

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The Fan Data That Drives Ticket Sales (And Why Email Addresses Aren't Enough)

If you're like most event promoters, you'll mostly just have email addresses. If you're lucky, maybe some genre tags, age, gender and location.

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Announcement to Sellout: The Segmentation Playbook the Best Promoters Run on Every Show

Some event promoters send their announcement email, turn on their paid ads, and consider their job done. The promoters selling out faster are running a system.

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Q&A: Marketing Attribution for Event Promoters Connecting Campaigns to Ticket Sales

Why do you think so many event promoters and marketers still struggle to clearly understand what's actually driving ticket sales?

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How to Pick an Email Platform for Events

Email drives more ticket sales than paid social, organic, and affiliate combined for most of the festivals, tours, and venues we work with.

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Attribution for Live Events: The Questions Every Venue and Promoter Should Be Asking

Live events marketing teams have no shortage of engagement data: opens, clicks, impressions, reach. What's almost always missing is the data that pays the bills.

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iRock Case Study

iRock Entertainment: boosting ticket sales and engagement through Audience Republic, with a 200-300% increase in pre-sale tickets sold.

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Snow Machine

Snow Machine Festival grew its database by 42% and hit 15,000 pre-sale sign-ups.

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Duck Club

Duck Club Entertainment unified their marketing and saved half a headcount.

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A3 / Anon.

A multi-round ballot on-sale where email drove 36% and SMS drove 64% of attributed ticket sales.

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Book a demo

See what Audience Republic can do for your events

We'll walk you through the platform in 20 minutes and tailor it to how your team works. No pressure, no sales just a clear look at what's possible.    

- 20-minute call tailored to your event type    
- See live ticketing integrations in action    
- Understand how attribution to ticket sales works    
- No commitment required